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Welcome

"Introducing the new standard

for Advertisers in search of first party data"  


Bounty Media is a behind the scenes Platform for Brands to entertain their target audiences with Premium Film, TV, News and Incentives.


Currently live with VOD & News partners servicing 60m+ users

in South East Asia

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Updates & News

APAC First Party Data

57% SEA streaming more OTT due to Covid

The Rise of First Party Data

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Privacy Sandbox, Universal IDs, data clean rooms: What cookie-less solutions should advertisers in APAC get behind?

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The Rise of First Party Data

57% SEA streaming more OTT due to Covid

The Rise of First Party Data

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The era of third-party data is coming to an end as modern people demand greater privacy and data protection. Tasneem Ali writes about first-party data and how it can enable advertisers and publishers to still grow and evolve in a consensual way with consumers.

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57% SEA streaming more OTT due to Covid

57% SEA streaming more OTT due to Covid

57% SEA streaming more OTT due to Covid

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57 Percent of Southeast Asian Viewers are Now Streaming More OTT Video Content Because of COVID-19, According to New Research from The Trade Desk

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Premium Content

Live in SEA / Oct 2020

57% SEA streaming more OTT due to Covid

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Bounty is partnered with Media Buying, Advertising and Premium Film, TV, News, Sports and Gaming companies servicing 60m+ users in South East Asia. Get in touch to discuss integration of your platform and better monetise your audience.

Asia Video Summit

Live in SEA / Oct 2020

Live in SEA / Oct 2020

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Bounty Media will be presenting at the Asia Video Summit, November 2020.

Live in SEA / Oct 2020

Live in SEA / Oct 2020

Live in SEA / Oct 2020

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Bounty Media is live in October 2020.

With the first platforms in Indonesia and Singapore. 

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How to Measure Performance in a cookieless world

Why advertisers are leaning into digital publishing strategies

Why advertisers are leaning into digital publishing strategies

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Column written by Scott Tieman, head of programmatic services, and Brad Herndon, managing director of personalization and marketing analytics at Accenture Interactive.

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Why advertisers are leaning into digital publishing strategies

Why advertisers are leaning into digital publishing strategies

Why advertisers are leaning into digital publishing strategies

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Even before Google pulls the final plug on third-party cookies in 2022, brands will be challenged to rethink their targeting and ad strategies.

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Nearly half of internet users in Philippines pirate content

Why advertisers are leaning into digital publishing strategies

Nearly half of internet users in Philippines pirate content

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Campaign Asia: The Philippines now has one of highest piracy rates in Southeast Asia as tighter regulation in neighbouring Malaysia and Indonesia helped to suppress the practice.

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Marketers: use first party data or die

What Does The Future Hold For First-Party Data Activation?

Nearly half of internet users in Philippines pirate content

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Thedrum.com: Everyone’s been saying it: customer data platforms, advertising and publisher data platforms, agencies. First-party data is now very important in digital marketing.

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What Does The Future Hold For First-Party Data Activation?

What Does The Future Hold For First-Party Data Activation?

What Does The Future Hold For First-Party Data Activation?

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Even two years ago, spend on third-party data was still rapidly increasing – by 17.5% to $19.2 billion, according to a 2018 study by the Interactive Advertising Bureau and Winterberry Group.

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Zero-Party Data: The Holy Grail of Consumer Data

What Does The Future Hold For First-Party Data Activation?

What Does The Future Hold For First-Party Data Activation?

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Tension exists in modern advertising. Cambridge Analytica, GDPR, and numerous breaches have prompted a privacy whiplash against brands who were careless with data, and for good reason, but..

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APAC LAUNCH 2020

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